SpaceX is worth over $200 billion. It's never had an IPO.Early investors from the 2008-2012 era turned modest investments into fortunes. A $100K position became $10M+. A $1M position became $100M+.How did they get access? What made them hold through near-bankruptcy? And are there lessons for finding the next SpaceX? Our pre-IPO playbook breaks down the principles that apply to every deal like this.
The SpaceX Timeline2002-2008: The wilderness yearsMusk invests $100M of his own moneyFirst three Falcon 1 launches failCompany nearly bankrupt multiple timesEarly investors were true believers, not speculators2008: The turning pointFalcon 1 succeeds on fourth attemptNASA awards $1.6B contractValuation: ~$500M2010-2020: The growth eraFalcon 9 successDragon to ISSStarlink beginsValuation grows 50x to ~$50B2020-Present: The dominance eraStarlink commercial launchStarship developmentValuation: $200B+
Who Got In EarlyEarly SpaceX investors fell into categories:Personal NetworkMusk's contacts from PayPal, Tesla, and Silicon Valley. The very first round was essentially friends and family.Deep Tech VCsFounders Fund (Peter Thiel), DFJ, Valor Equity. Firms with thesis conviction, not trend followers.Strategic InvestorsGoogle and Fidelity invested $1B in 2015 at ~$10B valuation (still a 20x+ return from there).Secondary BuyersLater investors bought shares from employees and early investors on secondary markets. This became the main access route by 2015+.Common thread: access required relationships, conviction, or willingness to pay secondary market premiums.
Why They HeldMaking money on SpaceX required two things: getting in AND holding through insanity.2008: Company nearly died. Many wanted out.2010-2015: Could have sold for 10x. Many did.2015-2020: Could have sold for 50x. Many did.Today: 100x+ for true holders.The difference between 10x and 100x was patience and conviction.Most early investors sold way too early because they couldn't stomach illiquidity or needed returns sooner. The biggest returns went to those who treated it as a 20-year bet.
Lessons for the Next SpaceXWhat patterns from SpaceX are repeatable?1. Massive MarketSpaceX is capturing a trillion-dollar market (space infrastructure). The next 100x will also be in a massive market.2. Technical MoatReusable rockets aren't easily copied. Deep tech advantages compound.3. Founder ObsessionMusk put everything into SpaceX. Find founders who do the same. The AI pre-IPO opportunity shows similar founder-driven conviction today.4. Long Time HorizonSpaceX took 20+ years to reach current valuation. Quick flips don't work here.5. Access Through ConvictionEarly investors got in because they believed, not because returns looked good on paper. Find deals where you have genuine conviction.
Finding Access TodaySpaceX-like companies exist today but access is still limited:Secondary markets: Buy employee shares (high minimums, premium prices)Late-stage funds: Some funds specialize in pre-IPO unicornsSPV structures: Pool capital with others to meet minimumsTokenized platforms: IPO Genie and similar are building new access modelsThe opportunity: more companies are staying private longer. More SpaceX-like returns are being created in private markets. Access is the bottleneck.Related: Pre-IPO Investing | Secondary Markets
Why This Matters for YouSpaceX demonstrates both the opportunity and the challenge of pre-IPO investing. The opportunity: 100x+ returns that dwarf most public market investments. The challenge: getting access, holding through uncertainty, and having the conviction to stay when others sell.The next SpaceX exists today - probably several of them. The question isn't whether these opportunities exist but whether you can access them. Platforms like IPO Genie are working to solve the access problem that kept most investors out of SpaceX entirely.The lesson isn't just about SpaceX - it's about what's possible when you get access early and hold with conviction.
Frequently Asked QuestionsQ: Can retail investors still buy SpaceX?Through some secondary market platforms, yes - but minimums are high ($50K+) and you'll pay a premium to current valuation. It's late-stage at this point.Q: Will SpaceX ever IPO?Musk has indicated possibly when Starship matures and Mars missions begin. Could be 2025-2030. But Starlink might spin off and IPO sooner.Q: What's the next SpaceX?Candidates include: Anthropic (AI), Databricks (data), Stripe (fintech), Anduril (defense tech). All are multi-billion valuations with significant growth ahead.Q: How do I develop the conviction to hold through 10x to reach 100x?Deep understanding of the business, reasonable position sizing (so losses won't devastate you), and treating it as a long-term bet, not a trade. If you'd panic sell at -50%, your position is too large.
